Know Your Audience (listening)
"Knowing your audience,” and "listening" - you can’t have one without the other. Interestingly, when you do a search for “What’s one thing that can’t exist without another?” Two examples quickly pop up. The first is “life and death.” Of course. Something can’t die if it never lived, and everything that lives must die. The second, and more relevant suggestion here is the pairing of “wisdom and experience.” I hadn’t thought of this, but it makes sense. Wisdom doesn’t come from books, it’s the result of lived experience. Similarly, knowing your audience doesn’t come from reading a list of names, it’s only the outcome of active listening. From Laughter On Call Blog Visit Website